We all seek to understand exactly why our customers purchase from us. What makes them tick? Why do they purchase from us or from any for that matter? 100?s of books are written on buyer’s psychology, or making the perfect pitch in order to get the customer to purchase. It is actually not all that
Why is it that we often look at life and are surprised by the fact that there are negative things that happen to everyone? It is almost like they jump out from behind the corner and we are startled by the fact that there is uncertainty within our world. Yet we can see that throughout
I recently had a great discussion with a few business owners on the ability to take on risk. Each of the companies mentioned that they have been considering different opportunities that were available and each was looking through their own lens of ?Risk Tolerance?. Risk, as defined by Webster Dictionary, is ?a situation involving exposure
This may come as a shock to you but then again it really shouldn?t. We are either taught how to live in COURAGE or how to live in FEAR! I talk with several small business owners weekly, and then part of a group of several hundred small business owners. The main difference that I am
Throughout my career in business and as an entrepreneur I have had the experience of some really great partnerships and then some really bad partnerships. Everyone loves to talk about the bad partnerships, the horror stories of how they have lost thousands, or even possibly tens of thousands of dollars. Some have even stated that
Partnerships have the power to move your business along in positive steps or they have the challenges that can disrupt our lives, destroying friendships, and causing many years of pain. Taking some time to set up the partnership correctly will help avoid many of the challenges. Here are 4 things to consider when setting up